Yesterday we met with Steve, see element of time # 12620 for details. Today we were working on where can we go and what can we do. I was showing Shannon some options for outside control of the funding. Lots of drawing and showing flow and possible flow and control. Here are some of our other notes.

- From yesterday's chat, Shannon was talking about Steve not wanting to declare bankruptcy (closing things down) and me not wanting to go back to being alone. Both of us were trying to protect ourselves from super painful past experiences. Very interesting.

- Current ROI vs future ROI. We actually need both.

- Lots of talk about repeating patterns

- Avoiding pain, this seems to be a trend and natural reaction.

- Shannon and I reread over some notes from a business consultant meeting from back in the end of 2019. We called it "our rejecting of things" discussion (EOT # 5295).

- Our people are wanting more structure - see this PDF for an internal adilas survey.

- Helping to frame the pitch to build on top of an existing engine vs building something from the ground up - riding on top of our existing software and team - white labeling a custom skin on top of what we have... fund that... you could get a fully funded and finished system so much quicker - tapping into existing infrastructure.

- Play the game with the massive tools that we have... quick add-ons

- We really enjoyed rereading that full element of time from the business consultant (see link for # 5295).

- What makes a mom-and-pop shop... vs a bigger business? It is mostly about what they choose to do.

- We then flipped over to the element of time # 5296 - this one was a few days later from the previous one. Another business consulting meeting.

- We may need some interplay between the jellyfish model and the value add-on core model (either way - they are tied together)

- Reading over the adilas value add-on core model (see link above) - reading section by section

- Focusing on the industry-specific skins angle - getting investments here at this level.

- We become the underlying engine and let the other companies push and sell things.