Working with Shannon. We were talking about building up a community - how do you do that? What makes people want to come or show enough potential that they are willing to come and be a pioneer and/or adventurer? We are looking for those people. Pitch it like - open land and I can do what I want. Helping them see that they are starting something new or pioneering something new. We briefly talked about the railroad analogy. How do you find those people?

These are some other notes from our meeting:

- Marketing the dream and the freedom of choice - would that work? We are looking for someone who is already discontent (unsatisfied) and seeking something new or different.

- Helping people see the vision and potential of what is possible.

- We were talking about putting videos on the presentation gallery and letting them get deeper and deeper into the system.

- Helping people with pain and solving real life needs.

- If someone really, really, cares about something, they will spend the time and money to get more into it.

- Telling the story and letting people pick and choose their investment levels (even their investment of time and energy to hear the story).

- Making templates and one-to-many relationships (videos and pitching the vision).

- Shannon's term - vision videos - using vision videos vs laser focused training videos. They are different.

- Stone soup (fable or analogy) is not about the food, it is more about the draw or the community. Maybe adilas is not about the software, it is more about the options and what it offers.

- After talking about this stuff, we spent some time working on some of the other business plans. Still pretty rough, but here is the link to that page (adilas plans).