One huge advantage of our system is the visibility and transparency of who does what inside the system. If we don't have it, we could easily add it. We currently have tons of histories, log notes, historical data, and data broken into tons of small transactions, all being monitored and recorded in the background. That is awesome.

The sales guys are gearing up to help sell gift cards. Sean and Michael have been pitching some of our existing clients to see if they could help them get started, for some practice runs (doing gift cards and gift card setup).

As part of the sales meeting, Steve asked me if I had any sales ideas. We started getting into a small pitch of where I think things need to go. Basically, a pitch of our pitch (parts of the adilas master plan). Nothing is in stone, but I had been thinking about some ideas and options over the weekend. I pitched the idea of maybe selling some percentages of adilas in order to raise some money. We are shooting for 2 million and basing a budget off of that. As we were talking, Steve was liking what he was hearing, but he also had some hard or tough questions. I wrote a number of these questions down in a Word Doc that I have been working on, but some of them dealt with things like client acquisition costs, life expectancy for clients, what do our clients really like and need (MVP stuff), and how can we roll things out in packages or make the process smoother? How do we get paid back? What are the timelines? What is the ROI (return on investment)? And other great questions. Good discussion.

Eventually, Steve had to bail out and jump on another call/meeting. He wanted to stay but had to go. He told us to keep planning things out. Sean, Michael, and I kept going, talking and laying out the basic pieces of the plan and/or pitch. It's not ready yet, but we want to build and make our own pitch deck (files, assets, and a presentation) for potential investors and co-owners.

As we were talking and drawing things out, Sean said that he heard this from one of our clients - "You (meaning adilas) are sitting on a gold mine." - Renee Grossman - "You just need to finish it!" - Meaning we have a great thing going and being developed. It just needs to be taken to the next level and fully get the i's dotted and the t's crossed. This comment of "You've just got to finish it" inspired some more discussion on helping people catch and believe the vision of what we have and where we are going.

I was giving the analogy of the Death Star from Star Wars and how it was mostly a work in progress but it finished enough to give you the vision of what it could be. I realize that not everybody likes Star Wars, but I liked the analogy. We went through a number of drawings, light sketches and talking about options. I had a fun time, and the guys were chiming in and having fun as well. Basically, I was trying to pitch them on the adilas master plan and recruit their help in building it out further.

Just for fun... I added a small Star Wars graphic that I modified on 3/13/23 to this element of time, just for fun. See attached.