Meeting with Craig and Steve to go over finances, bills, ideas, and direction. The meeting started out with just Craig and I. We went over a bunch of things and then Steve joined us later on. Craig brought a fun flavor to the meeting. Steve and I have hashed over some of these things so many times, we kinda get jaded or set in our ways. It was nice to have a fresh view and someone who would pose hard or uncomfortable questions. I really enjoyed the meeting.

All of the meeting notes are on Brandon's computer. Here is a small portion of them.

- We need to find the balance point - not running faster than we are able but still pushing it

- We have been spending some monies on certain projects - we really need to get a return. For example: Research on AWS (amazon), R&D for fracture, WanderWays, SEO

- Funding options -  The main 3 are: sales, borrow, investments

- Steve was saying, we have two main choices - steer towards deployment and fully funded projects - sell stuff or pull back and just do what we can - head back into smaller waters - slim down and tighter budgets. As a side note, we even talked about cause and effect if we were to actually gain from a small dip... lose some weight.

- Failure to launch - this is a problem if you never get off the launch pad.

- Picking our battles

- There is need for what we do

- Dealing with charging for our services - $65-100/hour

- Trying to sell a new car but it keeps having issues - makes it hard to sell - people are willing to pay more for certain products if they are reliable

- Fixing the servers - question: do we need more money or what to help make it better. On the positive side, people really use our products and they hit it hard, we really push the servers that we have. It's not like nobody uses it, the opposite is true - people throw everything that they have at them... we still need more.

- Maybe stop development - we need to sell things - harder done than said... - try to switch gears - cross training - maybe change the word or phase sales into networking... connecting the dots - get some more hunters out in the field - swap people around - focus on the deployment and setup process - focus on funded projects - on the dev side

- Being able to say "STOP"

- Learning when to put our foot down - limits and levels

- Selling the current 2021 model

- Switch who we are targeting - trailer dealers, bowling pro shops, etc. - sell what we have to offer

- It's just a $100/hour - managing expectations - sometime people want a perfect number or a nicely wrapped quote or project cost. It's just $100/hour. Otherwise, we lose our shorts.

- We get pulled off on tons of outside distractions - external distractions, custom projects, and outside 3rd party solutions

- The code is splitting - new school, old school, high tech, low tech, etc. scripts, tags, functions, includes, different styles

- Having a real game plan - we really need this - a full plan and then let everybody know about it

- Fracture is a real word - a life style - part of where we live and breath - keep heading in that direction. As far as we can see, things will keep fracturing. Plan on it and build accordingly.

- Like race car driving - we need a good driver, but maybe not the best driver, especially with an attitude, they may need to go

- You can always fill a spot... (even in management) - like a bucket of water, if you put your hand in, then pull it out, it will fill back in - finding that range that fits

- There are multiple battles - in front of us

- Using a talent scout, like my dad - maybe look around at the college (talent just getting out of school) or for people who have the skills - draft

- Find and gather up the low hanging fruit