Meeting with Adilene over an online meeting. Here are some of my notes:

- She sees adilas as a full life cycle management system or tool - that's pretty cool!

- She had some ideas about airports and how they need their vendors to pay them a commission for setting up and using airport space for their shops. Currently, there seems to be a lack of products that could help the airport oversee their sub vendors and shops. We could possibly really help them out by allowing some enterprise level reporting.

- Horses and equestrian sports seems to be a bit behind the times in their software management options. Adilene (Adi) has been having fun taking riding lessons and everything is done by paper or something super simple right now. She thinks that this may be a good vertical to checkout.

- We talked about sports venues and sports in general - even the quite sports (not as popular or smaller)

- Steve was telling Adilene that he was working with a company that wanted to automate the remitting of sales tax - show and/or pull amounts - even daily or every week - based on reports and oversight. Some of these companies really want to get their taxes and/or their cut as quickly as possible.

- Adilene loves to daydream. That's fun!

- We talked about GPS tracking - even for horses (animals) or other high value items

- GPS delivery stuff

- Tons of 3rd party solutions - already integrated as options - we are open to do more - as needed.

- Talks about sharing the cost with the customers - having them pay for custom development - we have a standard package and then they customize things beyond that.

- Bottleneck in training and deployment

- User guide and steps to success - training and education

- Help files and archiving some new videos

- Steve was talking about influencers (people) - promoting products and features - that would be pretty cool - YouTube shorts and helping people through quick videos and such.

- Being diverse and still able to penetrate certain markets. Being focused can really help with that, but if you can be diverse and still penetrate verticals and business models, that could be really cool. Lots of talk about industry specific skins and white labeling options.

- You really gain when you can meet the same need or the same challenge over and over again - selling the product with or for the customer need

- Prove the model and then keep adding on

- Find a problem and then address that client need - do that over and over again

- Dedicate a salesperson on a single vertical - help them to focus

- More talks about white labeling and industry specific skins - custom software for a specific industry or business vertical.

- We were talking about investments and such. Steve was pitching the idea of buying in at some value (a percentage or share amount) and then investing monies on the balance sheet. Instead of just normal invest and let the company choose how to use the monies, invest and have some control on what it is used for and how to structure a payback system, even up to 50% of new revenue from that investment. Rates and deals may vary, but that is what he was pitching. That could be really fun. I personally know a few places (inside of adilas or other services that are needed) that could use some loving and could provide some sweet paybacks.