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Main Time Information
Color Code: Yellow
Created By: Shannon Scoffield
Created Date/Time: 8/6/2014 2:25 pm
 
Action Status: Blank (new)
Show On The Web: Yes - (public)
 
Time Id: 2391
Template/Type: Other Documentation
Title/Caption: Brainstorming - Marketing Ideas for Adilas Merchant Processing
Start Date: 11/6/2009
Main Status: Active

click to enlarge - photo by: Shannon Scoffield -
click to enlarge - photo by: Shannon Scoffield -
click to enlarge - photo by: Shannon Scoffield -
click to enlarge - photo by: Shannon Scoffield -
 
 


Notes:
Marketing ideas for the page that talks about adilas merchant processing:
- Cool merchant related photo
- Light, fun, teasers
- Small tech talk about 3 different players
- Features & Benefits
- Link to Referral page
- Link to sample payment page
- Vision for the future – ideas for optimization
- Cost savings
- Lightweight, portable, mobile
- One environment – no need for a credit card machine. Just a small USB card swiper. – Maybe a link to possible swipers.
- Free, no obligation, rate comparison & quote
- Not required, but … highly encouraged! Maybe in the intro paragraph
- Imagine… full circle integration with everything all tied together like only adilas can.
- Ability to swipe cards (retail and point of sale)
- Ability to do manual entry (phone orders, mail in orders, mobile remote sales)
- Maybe show a graphic of how payments can be tied together
- If you’re on the sales side – payment processing is seamlessly integrated into the checkout process. If you’re on the accounting & bank reconciling side – merchant transactions are seamlessly integrated from invoice payments to deposits & bank reconciliation.
- (Sketches & drawings – Please see scan in photo gallery)

Features & Benefits of using adilas.biz for Merchant Processing (random order)
- Integrated work flow
- Everything under same roof
- Additional drill-downs to transaction details and batches
- Full circle integration – shopping cart, secure payment, invoice, deposit payments, reconcile bank
- 3 ways to accept payments
o Shopping cart – multiple different payments
o Transactions per invoice
o Apply payments – pay off multiple invoices with a single payment
- Everything tied together
- View transaction details with card, customer, invoice, deposit, & user info
Merchant Account Features:
- Fully integrated & automated
- Real-time processing and account management
- Already tied to normal business flow within adilas
- Easy to use! Point & click interface
- Secure & PCI Compliant
- No hardware requirements
- Super competitive rates
- Free quote and rate comparison if you already have a merchant account
- Not a required service but it will add to your experience in using adilas.biz to its fullest potential.
Merchant Account Benefits:
- Save time in processing, in reviewing (if needed), and in reconciling your bank statements.
- Super-duper double criss0cross tie-in of your data. That means we link everything together for you!
- Make transactions from cart mode, invoice mode, or apply payments mode (multi invoice and accounts receivable mode)
- Save money – No long term contracts, no additional costs to use
- Save headaches – we do all of the work for you and provide a complete trail to follow

Information & other notes on merchant processing & on magnetic USB Card Swipers:
- MagTek Mini or IDTech Mini mag – magtek.com, posworld.com, etc. (Please see scan in photo gallery)
- Reduce hardware costs – machines & tape
- Cut the…
- Single invoice rather than multiples
- Full audit trail to help stop potential employee theft
- Old way vs. new way – animation
- Hardware issues
- Sell more optimization
- Same umbrella with inter-relationships
- Credit card transactions potentially flow all the way
- If you sign-up, your shopping cart will change a bit
- Graphical tips for additional features
- Next step is full eCommerce on your website
- Fork in the road
- To-do: On vendor page – check permission for check request – hide it if not applicable
- For the payment demo – pass in the ream amount that would be used