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Color Code: Yellow
Assigned To: Brandon Moore
Created By: Brandon Moore
Created Date/Time: 2/22/2021 9:18 am
 
Action Status: Blank (new)
Show On The Web: Yes - (public)
Priority: 0
 
Time Id: 7503
Template/Type: Brandon Time
Title/Caption: Adilas Time
Start Date/Time: 4/20/2021 9:00 am
End Date/Time: 4/20/2021 10:00 am
Main Status: Active

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Notes:

Steve and Danny were brainstorming on some ideas for internal message marketing through the customer portal - out in ecommerce land. Steve keeps saying, the next best thing is taking a step in a good direction. Sometimes we think that the next best thing will be completely different, sometimes it is just the next step in a progression.

We talked about going to the mobile app level with some of our ideas. Lots of guys on the morning meeting, listening, participating, and chiming in. Here are some of my notes:

- Good intro by Steve and sharing some vision

- Use "Adi" (the little blue dog avatar) and make it fun

- Maybe only show the last 3 messages or maybe more

- Allow them to click and say that they have read the message

- Maybe a new drawing of Adi with a newspaper

- How many clicks to get what you want?

- What about saving a message for later use or reference

- We may need other flags - read, save, hide, etc.

- Chuck has some good tech and some great marketing ideas

- Modal or just a modal message saying you have messages?

- Where does the icon send you?

- Based on a valid login into ecommerce

- Single sign-on - and auto login - maybe a real mini mobile app or small bridge app (tiny) - we talked a lot about making this little bridge app

- Make a scannable QR code - or from a small webpage or app on site

- How do we distribute this? Who gets it and who doesn't get it?

- There is already an opt in/out for text messaging and email messaging - harness that

- Message marketing

- Steve was talking about corp level settings and customer settings (what they want) - both sides of the fence (users and consumers/customers)

- What about adding in "ecommerce message" as a new log note type

- The little checkbox on the log note (show on the web) is the main switch right now

- Talking about how much data to store and use... do we want to hold everything or dump things

- Using elements of time - building reports on top of the calendar - we have a table called time_sub_reminders - meant for text messages and email communications and scheduling those interactions.

- Using a simple text message to tell them that they have a message - small mini work around

- One advantage to the log notes is it can handle html and special formatting - kinda like flex grid - for now - some duct tape and bailing twine - temporary solution

- Steve wants to avoid the whole text message thing - too many hawks

- Some of our clients are using only the ecommerce mode - somewhat of a passive message mode - it already exists

- Just take the next step

- Flow - right after a valid login, and before we hit the summary (navigation) page, show the modal popup window with the messages. We may also want to have a link or button from the summary or nav page.

- Marketing - we kinda want to push that info in front of the user - marketing message or fulfillment message - maybe a setting on either push or pull (how we present the data and messages)

- More settings in the future... maybe we build it first with minimal settings and then go from there

- Make the modal conditional based on whether or not a message (one or more) is/are available

- Steve - maybe bring in the loyalty points on the popup modal - get some good marketing info in front of their eyes